Massive Network supports various geographic parameters:
  1. Country (Mandatory):
    • Two-letter ISO codes (e.g., US, GB, CA)
    • Required for all geotargeting requests
  2. Optional Parameters:
    • Subdivision/State: Alphanumeric codes (e.g., CA for California)
    • City: Standard English spelling (case-insensitive)
    • ZIP/Postal Code: Format varies by country:
      • US: 5 digits (10001)
      • UK: 2-4 characters (SW1A)
      • Canada: 3 characters (M5V)
      • Other countries have specific formats
Learn more at Geotargeting documentation